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My GKC Work

For our social media marketing strategy, our team has developed three pieces of content to be posted on Grace Klein Community's social media accounts. These pieces of content are designed to engage our audience and align with the organization's mission and values. Through our content, we aim to increase brand awareness, drive engagement, and foster a sense of community among our followers. Our strategy focuses on authenticity, storytelling, and gratitude, reflecting the essence of Grace Klein Community's mission.

Click below to see the document for my social media marketing campaign proposal that I developed for Grace Klein Community in my Social Media Marketing class.


Marketing Strategy and Campaign

The first step was to develop a marketing campaign in order to showcase my marketing work on social media platforms to increase brand visibility and attract potential clients. Utilizing targeted advertising campaigns and engaging content to drive customer engagement. 


Website Design

Creating my own website helps showcase that I am able to create visually appealing and user-friendly websites that effectively communicate the client's brand identity. Incorporating SEO techniques to improve search engine rankings. 


Content Creation

Lastly, I created the content to be posted on Grace Klein Community's social media accounts. Developing entertaining and informative content that resonates with the target audience. Utilizing storytelling techniques to captivate and relate to readers.



Gratitude fuels our mission! 💚 What are you grateful for today? #GraceKlein #GKC #FeedBHM #Gratitude #NonprofitLife #GiveThanks #CommunityLove #GiveBack #WeSayYes #loveservesharerepeat Check out our website to find out more about us!!⬇️ ⬇️


Our theme for each post was "Gratitude". To increase engagement for this post I asked the audience what they are grateful for. This not only makes them think about what they are grateful for, but also gives the audience a chance to comment their answer under the post in order to increase engagement.

  • Instagram
  • Facebook
  • LinkedIn



Spreading smiles, one act of kindness at a time! Join us for a glimpse into what a day could look like volunteering at GKC FeedBHM Hub.🌟💚 #FeedBhm #VolunteerLove #Gratitude #CommunityService #GiveBack #SpreadKindness #HopeInAction #BirminghamCommunity #TogetherWeCan #ThankfulThursday #EmpathyInAction #FamilyVolunteers #WeSayYes Join us in Giving Back to the Community!!⬇️ Phone: (205) 490-7516

  • Instagram
  • Facebook

Showcased what a day of volunteering can look like, while also sharing their mission. 

UGC Story Post


Had a great time volunteering @grace_klein_community

So grateful for the memories and people I got to meet!💚

  • Instagram

Wanted to show the readers that volunteering can be fun. I also showed my gratitude by being thankful for the memories and people I was able to meet along the way that made it even more rewarding.

Our Results.

When we first started working with GKC their social media followings were

Instagram: 2,973       Facebook: 12,305     LinkedIn: 1,303    (as of 2/12/24)

Currently their followings sit at 

Instagram: 3,072        Facebook: 13,138      LinkedIn: 1,381    (as of 3/16/24)




  • Facebook
  • Twitter
  • LinkedIn
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